Founder: Adam Avery started Avery Brewing with his dad in 1993 and built it into one of the largest breweries in Colorado.
30th Anniversary: The Avery Invitational featured a curated list of invited breweries based on Avery’s employees favorites. There were 58 breweries from 14 states and five countries in attendance.
The Avery 30th Anniversary Invitational was held on July 29, 2023, at Avery’s 67,000 square foot brewery campus. To celebrate 30 years of brewing beer, Avery Brewing Company hosted an Invitational Beer Festival which brought together all of the beers and breweries that have inspired and worked with them throughout the past 30 years.
“It’s a celebration of beer,” said Adam Avery, founder of Avery Brewing Company. “I’m not a beer snob. I want the beers that my employees and co-workers want to have here. I want to have the best beers at the festival. It doesn’t matter if it is craft or 100 million barrels.”
The event featured live music and food trucks. The main attractions were the 58 breweries from 14 states and five countries pouring their beers. Additionally, Avery Brewing Company released an Anniversary Barrel-Aged Strong Ale, which is a blend of several styles and brewing techniques, representing the culmination of 30 years of brewing experience.
Adam Avery started the brewery in 1993 with his dad’s retirement nest egg of $90,000 and a dream. Along the way, Avery gives credit to his dad for believing in him and another few hundred people who helped him succeed. “How do you succeed in business?” Avery asked. “You don’t give up. My high school mascot was the bulldog and that is what I consider myself.”
After starting the business in a 2,000 square foot facility in 1993, Avery and his father did not pay themselves for over three years. “My dad has always pushed me and believed in me,” said Avery. The most gratifying part of the last 30 years is that he hasn’t once woken up and dreaded to go to work. “I feel like I haven’t done a day’s worth of work. It’s just my life. I am grateful to the people who have gotten me here. You don’t get here by yourself.”
Avery celebrates good beer no matter who brews it. He wishes there was less competition with so many breweries existing but he credits those who care about their craft. “There is no better time in the history of the planet to be a beer drinker than today,” said Avery. “It’s only going to get better. I feel super lucky that some people say Avery is on my list.”
You may ask what is on Adam Avery’s list or in his fridge. He always has Pacifico, Guinness, and Sierra Nevada’s Pale Ale in stock. He also recognizes Vinnie Cilurzo from Russian River Brewing as the best brewer in the country and admits the bar is set by him.
Avery Brewing is located at 4910 Nautilus Ct. in Boulder. You can find their beers in liquor stores throughout the state and 39 other states. Visit www.averybrewing.com for more information.