by Mark Smiley | Feb 2, 2015 | General Featured
by Mark Smiley
It seems every company with an Internet connection claims they can build a website or help with search engine optimization (SEO). Few actually do it for a living or do it correctly and proficiently. One company that has built a reputation as one of the leading SEO companies in the state is Volume Nine. Situated in the middle of the Denver/Glendale area, Volume Nine has been providing search engine optimization services in the valley since 2006. They operate from an eighth floor suite just off of Colorado Boulevard and Mexico.
Volume Nine was founded by Chuck Aikens, an Internet marketing guru. When he’s not at the office, you’ll probably find him taking in a ball game ranging from the Nuggets and the Rockies, to his son’s traveling baseball team. Aikens usually has a home improvement project or two going on as well, and his favorite vacation spot is anywhere with a beach and a beverage.
The company was actually started in Aikens’ unfinished basement using credit cards and home equity to get the business up and running. Today, Volume Nine is the largest SEO company in Colorado with over 120 clients. Search Engine Optimization is a term most people are familiar with but most don’t understand completely. SEO is the process of affecting the visibility of a website or a web page in a search engine’s “natural” or unpaid (“organic”) search results. Many companies claim to be able to help customers rise in their “Google rankings” but few actually deliver solid results.
Upon graduating from Metro State in Denver, Aikens started his Internet marketing career in 1996 when he taught himself programming and began building websites to generate real estate and mortgage leads. One of his initial creations was one of the first mortgage aggregator websites at www.mortgage101.com which ranked number one for mortgages on Google for over 10 years.
Their first SEO consulting job was a project done for Booyah Advertising in late 2005 as an independent contractor. Now, they have over 120 clients which include notables such as Breckenridge-Wynkoop, Inc., Smashburger, Vail Resorts, Old Navy, Brakes Plus, Qdoba, and Burger King.
During the company’s early years, growth was fueled by specific innovations. One of these innovations was the development of an internal SEO Management Tool in 2008 called Eduki. Long before the Raven Tools or enterprise tools such as Conductor or Bright Edge became commonplace, Volume Nine was able to spend less time on reporting and more time doing SEO for their clients.
Volume Nine also built a robust system that allowed them to write articles, do press releases, submit social bookmarks, and build microsites without being spammy or using automated tools. This system was the cornerstone of their operations until early 2012. In 2012, after being in business for six years and seeing their business model and services offered expand, Volume Nine decided to expand their service offering by acquiring Findability Group which specialized in PPC Management as well as social media and website development. Volume Nine went from 15 to 25 employees overnight.
During the middle of 2013, Volume Nine found themselves growing to 40 employees and retained almost 150 clients, but had the normal growing pains including ensuring that all of the new and old hires were productive and enthusiastic. Aikens along with key members of his team, including Natalie Henley, Vice President of Marketing, sat down and began to change the culture of the company to fit a larger organization.
“It is never easy,” said Henley. “Some of our original employees didn’t want to work for a larger organization and we understood that so we had to reach out and find individuals who would be happy in the organization we had become.”
Of course some of the original employees enjoyed the challenge that growth brought to the company including Barbara Dittert, Content Coordinator. “I look forward to getting things done. I feel happy. I enjoy the challenge of coming to work every day,” said Dittert. “There were efforts to give everyone the freedom to speak their mind. There is more openness and the culture is different. People are happier and there is more laughter.”
Some new policies in place now include unlimited personal time off, more employee recognition including dinners and night stays in the mountains, two days per week of working remotely, health benefits which were not offered previously, and a social team with a budget for employee events. The changes have paid off but Aikens admits they still have a ways to go. “We made a conscious decision to trust our employees and now I feel we have a more team oriented environment,” said Aikens.
Volume Nine has a collaborative process that starts with an initial meeting to go over the potential client’s needs. If a company is looking for a team of experts to help generate the organic traffic needed to grow the business, Volume Nine may be a good match. Once a company decides to be a client, Volume Nine works to achieve the rankings, traffic, leads or sales goals set as a team to make an impact on the business.
Competition is fierce with companies such as Inflow in Denver who is like minded and similar in size. The biggest competition for Volume Nine are companies deciding to manage SEO on their own. But, with the packages that Volume Nine has put together and the team on board to work with clients, Volume Nine is positioned to grow even more. For more information on Volume Nine, visit www.v9seo.com or call 303-997-2000.
by Mark Smiley | Dec 22, 2014 | General Featured
by Brent New
Writer for and on behalf of the City of Glendale
There’s an awakening in Steve Lynch’s eyes — a feeling that after a seven-week journey in rugby-stalwart New Zealand, Lynch has grasped onto a whole new level of understanding for the sport that he has loved for more than a quarter of a century.
The longtime Glendale Raptors coach was encased in something of Rugby Rhapsody, calling his recent trip to play in the prestigious Four Nations Maritime Rugby Cup one of the most valuable experiences of his coaching career.
“I learned more about rugby in the past seven weeks in New Zealand than I have in the past 10 years I’ve coached,” Lynch said. “The experience and the people I met were unbelievable. It’s something I’ll never forget.”
As far as what it means for the Raptors’ growth and success, time will tell. And when and if it does, it will probably be hard to sort his experience from all of the other happenings that will go on to define the organization.
Nonetheless, Lynch is eager to spread his newfound knowledge in an effort to help better the Raptors.
“We realized what things we really need to focus on with our guys,” Lynch said. “We saw what it takes to be elite ruggers and I am excited to bring that experience back here.”
Lynch, who is also the Director of Rugby for the Navy, transformed 28 active-duty service men with rugby experience into full-time ruggers to compete in the 30-year-old tournament in Devonport, New Zealand.
Certainly a slim-to-none favorite in the tournament, and maybe even less than that, his patched-together team actually held its own through most of its matches against the seasoned navy teams from New Zealand, the United Kingdom and Australia. But eventually the U.S. fell in all of its matches and watched rugby power New Zealand upset the United Kingdom for the tournament championship.
The next Four Nations Maritime Rugby Cup will take place in 2017.
“We kind of knew that these were teams who were on another level than we were,” Lynch said. “We had players who played on different temporary club teams around the world, while these teams were full of full-time players that have been together for years. These players have been playing the game their whole lives. It’s like being Alabama in football and playing the Broncos.”
Didn’t feel like a loss though. At least once things settled.
Josh Barry, a homegrown Raptors youth star who played on the U.S. military team, said the tournament helped him realize what it takes to compete at an elite level. When asked about it, he vowed to learn from it and bring his skills to the Raptors’ organization this winter.
“Just the technique and skill of those players was unbelievable,” said Barry, who finished his service two months ago and is currently trying out for the Raptors’ Pacific Rugby Premiership team. “We weren’t elite like the other teams. We definitely saw what it takes to be the best.
“You never want to lose, but we were able to take away experiences that changed all of us for the better. We’re better and smarter players because of this trip, even if we didn’t get the result we wanted.”
The U.S. team’s biggest prize may have come before the tournament anyway.
The makeshift squad spent more than three weeks of training for the tournament, some of it with the likes of international rugby talents such as former New Zealand All Blacks captain and renowned rugby coach Buck Shelford.
The feedback was eye-opening, Lynch said. The international stars said they were impressed with the conditioning and athleticism of the U.S. players, but were just as astounded with the lack of technical skills that accompanied that raw talent.
The team’s focus was clear from there.
“Shelford is a celebrity in the rugby world. To work with him was so invaluable,” Lynch said. “These guys helped us really see that we don’t have the fundamentals down like we need to. I mean the great players perfect it and practice the fundamentals relentlessly. We aren’t close to where we should be in those skills.”
Lynch, who returned to Glendale late last year to coach the High-Performance Academy and help with the men’s team, has already been a pioneer in growing the game of rugby in the United States.
Now, he said he is eager to help take the sport he loves to the next level. And luckily for the Raptors, he’ll start in Glendale.
“Had a couple of drinks with the coaches over there and they believe America is kind of a sleeping giant in rugby,” Lynch said. “If we start perfecting the fundamentals to go along with our superior athleticism, we would dominate the sport. That’s exciting to hear.”
by Mark Smiley | Nov 24, 2014 | General Featured
Timely solutions for getting your house ready for the holidays
(BPT) – The fun chaos of the holidays is right around the corner. Family gatherings to plan, delicious meals to prepare, gifts to find and purchase, and a house to decorate … the list goes on!
With entertaining season approaching at warp speed, it’s time to get your home spruced up and looking like new. Your time is precious around the holiday season, so to help make the most of your days – and budget – try these easy solutions to prepare for the holidays while keeping your sanity.
* A fresh coat of paint is a quick and easy way to give your home a new look at an affordable price. Consider starting with the rooms most frequently used, but don’t forget the guest bedrooms and bathrooms. To make the most of your effort, use a paint that has the durability and color-lasting qualities you need. Valspar Reserve, available at Lowe’s, resists stains and fading and allows you to easily wipe away marks without taking off paint, even if your guests accidentally scuff walls with their suitcases.
* A simple way to decorate for the holidays year after year is with an artificial tree. Lowe’s offers four trees pre-lit with color-changing LED lights, meaning you can change the look – and color – of the tree with just a push of the pedal making your decorating process much easier. For a formal dinner event, glowing white light sets a perfect ambiance. Switch to the multi-color option to delight the kids.
* Use holiday decorations in unexpected ways to add festive cheer in every room of your home with minimal effort. Try hanging ornaments to decorate live plants, light fixtures, doorway overhangs, stairwells, mirrors and even the mantel. For this project, don’t use expensive or family heirloom ornaments – just purchase coordinating ones that work with the color pattern you already have in the room.
* Guests in the house mean more foot traffic and chance for a mess, but you don’t have to worry about those inevitable spills or stains. STAINMASTER carpets available at Lowe’s are 30 percent more resistant to stains than other brands, and with new carpets on the floor, you’ll have a fresh new look in your home that won’t cause you stress when everyone arrives for the holiday parties.
* Potted evergreen plants decorated with lights bring plenty of festive feelings into a room. The best news is that when spring arrives, you can plant them outside in your backyard, or donate them to a community project that needs evergreen trees. Using live plants infuses the room with light and good, clean oxygen, and it’s the subtle touches your guests will appreciate and remember.
With these timely tips, you – and your home – will be ready for a holiday season of celebrations.
by Mark Smiley | Oct 24, 2014 | General Featured
The Holiday Season’s Fast Track To Fitness
by Amy Thompson, National Director of Personal Training Services, Colorado Athletic Club
There are three key ingredients to keeping the holiday season a time of success in reaching your fitness goals: accountability, consistency and fun. Making sure you have a program in place that incorporates these three pieces will help you steer clear of the holiday weight gain, and also keep you on track into the New Year. That’s a lot better than having to start over.
There are many ways to hold yourself accountable. Set goals with your friends and hold each other to them. Schedule your workouts on your calendar for the visual effect. When you feel like you have an excuse, write it down, put it aside and keep pressing on. And maybe all you need is something new and different to keep it interesting.
Try our Holiday FitExpress program, where you’ll get to work closely with a personal trainer. You’ll meet three times a week for the next three months, which is a perfect way to ensure you’re staying on track with the goals that you set together. It will also hold you accountable to going above and beyond your expectations. Program designs from personal trainers in a small group class setting are evidence-based and guaranteed to get you results.
Consistency is what keeps you moving forward in small steps to see big results. Every class, every week and every month, your consistency in the program will lead to increased confidence that you can do more the next time. And doing more on a regular basis, under a supervised FitExpress program, will increase your conditioning, endurance, strength and mobility, as well as improve your eating habits. The holidays are an ideal time to create awareness around your diet so your indulgence doesn’t lead to binging. Consistency doesn’t mean instant gratification, but it does turn into positive change.
FitExpress is a fun program. We take the concepts of fitness and come up with a routine so you don’t have to think, you just have to do. While taking that aspect out of the equation, we can team up as a group to have a good time. The creative and energetic workouts truly become a release from stress and a busy holiday, and emphasize enjoying what you are doing while reaching your goals.
We’ve made it easy for you to dedicate yourself to a program and get results during the holidays. FitExpress will hold you accountable, keep you consistent, and drive a lot of great energy into your workouts. Stay fit going into the New Year and keep yourself active and goal oriented. Sign up and commit to Colorado Athletic Club’s FitExpress program today — you won’t regret it.
by Mark Smiley | Sep 29, 2014 | General Featured
by Mark Smiley
It is the fastest, coolest, most beautiful trike in the history of trikes and it turns out that it is perfect for community policing according to the Glendale Police Department. The Department has already purchased and is employing one of these beautiful vehicles in day-to-day police work. It’s called a Can-Am Spyder Roadster and it goes up to 125 miles per hour and performs 0-60 mph in just 4.5 seconds.
The three-wheeled motorcycle is manufactured by Canadian company Bombardier Recreational Products better known for their work with snowmobiles and jet skis. The vehicle has a single rear drive wheel and two wheels in front for steering, similar in layout to a modern snowmobile. In fact, it rides more like an ATV or snowmobile rather than a typical motorcycle. The futuristic-looking three-wheeled vehicle, equipped with state-of-the-art radar and camera systems, has been on the prowl since April. More are on the way.
Residents love to stop Glendale police officers riding the Can-Am Spyder to admire the vehicle and talk about its attributes. Just don’t call the vehicle a “trike” to an officer’s face as the Glendale Police are a little touchy about what they deem is a pejorative word for their pride and joy.
With the Riverwalk concept on the horizon (now known as Glendale 180), Captain Mike Gross looked for alternative ways to patrol the area which will be heavily pedestrian. The department has bicycles in its fleet but needed something faster that could still maneuver through tricky terrain, especially from Colorado Boulevard to Cherry Street. After testing a variety of different modes of transportation including electric motorcycles and segways, Gross found a rental company in Sheridan that had the Can-Am Spyders.
The time required to train the officers in the operation of the vehicles is less than traditional motorcycles. The training is held at the Arapahoe County Sheriff’s track. The motorcycle license endorsement is still required in order to ride these new vehicles. “This gives us an alternative to a patrol car,” said Chief William Haskins, Glendale Police. “We train our officers in one half day as opposed to the two weeks of motorcycle training.”
The normal two-wheel motorcycle became a hazard to police officers in Glendale. Approximately 50 percent of officers going through the two-week training would “graduate” and become certified. Chief Haskins points out that shorter statured officers could not place their feet firmly on the pavement with the motorcycles. A fair amount would sustain injuries that would shelve them for an indefinite period of time. In contrast the anti-lock braking system allows the Spyder to stop on a dime making it safer for officers to ride.
The Police Department has sold its last motorcycle and you will not find any more on the streets. Currently, there are 27 sworn in officers on the force and 23 of them are eligible to ride the new Spyder.
Glendale is the only police department to have such a vehicle in Colorado, and is one of only a handful in the entire country to utilize them. Branson, Missouri, has two in their fleet and they are the only department in Missouri with them. The police chief in Branson, Kent Crutcher, says the vehicles “offer better stability on the hills of Branson, and better safety ratings than traditional two-wheeled motorcycles.” Glendale’s police chief’s main focus and mantra is to “take officers out of the metal box and have them be more approachable.”
“O.K., O.K.” Police Chief Haskins conceded at the end of the Chronicle interview. “If you want to call it a ‘trike’ you can call it a ‘trike.’” He went on to explain, “It was Shakespeare who correctly noted in Romeo and Juliet that a rose by any other name still smells just as sweet.”
by Mark Smiley | Aug 29, 2014 | General Featured
Rules Hatched By City Council Also Allow Homegrown Sales In Kitchens, Yards Until Dusk
by Glen Richardson
Have you heard the buzz?
If not, step into your backyard and listen for the hum of bees. If you pay close attention you may also hear the sounds of chickens, ducks and goats! They’re some of the reverberations to expect as the Cherry Creek Valley rototills into full-fledged backyard farming. What’s more, anticipate that your street will also become one big Farmers’ Market as neighbors begin to sell their farm produce in their kitchens and from their front yards.
In July the Denver City Council approved a new law that allows residents to both raise and sell fresh produce they have grown themselves and “cottage foods” such as jams and honey they have made themselves in their home kitchens. Under the new law which took effect July 18, residents are required to purchase a permit but then will be able to sel
l from home raw and uncut fresh fruit, vegetables and herbs that were grown by the seller either on site or in a community garden.
City Farming Rules
Urban farmers will now be able to sell whole eggs produced by chickens or ducks kept by the seller at home or as un-refrigerated food products made on-site such as spices, teas, honey, jams and certain baked goods made themselves in their home kitchens. Under the law people can sell from inside or outside their home from 8 a.m. to dusk and can sell up to $5,000 worth of goods and produce a year.
The city requires that urban farmers apply for licenses to sell their food. The city charges a one-time fee of $20 for the license. Urban farmers setting up indoor or outdoor farmer markets are not required to provide parking spaces. No sales tax is required and the seller determines the sales prices. For neighborhood farmer markets only temporary, portable furniture is allowed — tables, stands and umbrellas — for outdoor sales and they must be taken inside between dusk and 8 a.m. daily. Signs for home sales must be flat, attached to a wall or window of the home, and cannot be more than 100 square inches in size. One sign is allowed per street front (one sign for most lots, two signs for a corner lot). No moving signs and no lit sign(s) are allowed.
Several city restaurants currently grow produce in gardens and farms they own and sell them in their local eateries. Now those plus other restaurants that don’t have gardens and farms will be able to buy vegetables, eggs, jams, and fruits being grown in the neighborhood by backyard farmers.
Hatching Big Ideas
As the backyard chicken craze spreads like wildfire it’s beginning to seem like the chicken coop is the new doghouse. Increasingly Valley fidos will have to share the yard with the ladies. But before getting in a flap with your pup be aware that sales of whole, fresh chicken eggs are limited to less than 250 dozen per month.
According to rules hatched by the city, egg cartons must include the origin of the eggs and the packing date. Unless the eggs were treated to prevent salmonella, the label must include safe handling instructions: To prevent illness from bacteria, keep eggs refrigerated, cook eggs until yolks are firm, and cook any foods containing eggs thoroughly. Cartons must be labeled: “These eggs do not come from a government-approved source.”
Eggs, produce and other products sold by urban farmers must have a label and be traceable to the seller. Labels must list the name of the product, the producer’s name address, telephone number and email. Items must also include where the food was prepared or grown, the date the food was produced and a complete list of ingredients. If a product was produced in a home kitchen that is not subject to state licensure or inspection and that may also list common food allergens such as tree nuts, peanuts, eggs, soy, wheat, milk, fish and crustacean shellfish, labels should read: This product is not intended for resale.
Who’s Digging In?
Who are these upstart urban farmers with enthusiasm for having dirt under their finger nails, bees and chickens in their backyard, and fresh food in their bellies? It’s locals like Brenna Brooks-Larson, a Valley elementary school teacher who helped launch Celebration Community Farm in the Virginia Village neighborhood on the corner of Iowa and Birch. She grew up in Denver and is now a board member of UrbiCulture Community Farms. Her love for farming began in Nicaragua as a Peace Corps volunteer where she managed three school gardens. Or gardening volunteers like Maggie Rice, the second woman in Colorado to become a Certified Working Chef. She is building a Permaculture Institute on 1.5 acres 10 minutes from downtown Denver.
Also among the back-to the-land group is James Bertini, a lawyer turned farmer whose backyard on Fourth Ave. and Kalamath has chickens, rabbits and a garden plot. His interest in farming began with his wife Irena’s dissatisfaction with the prevalence of processed foods. The pair own and operate Denver Urban Homesteading — a year-round farmers market on Santa Fe — selling locally grown produce and foodstuffs. A horde of backyard farmers can be found buying chickens, rabbits and other backyard critters at a livestock exchange sponsored by the couple each month.
Many like Jason Plotkin — Farm Manager at Lowry’s Ekar Farm & Community Garden — got into farming to help neighbors and society in general. The farm hosts 50 community garden plots within the diverse Lowry neighborhood. Ekar engages 1,000 community volunteers in growing 25,000 pounds of urban organic vegetables. The farm donated 85 percent of the vegetables grown — with a market value of $95,000 — to Jewish Family Service, Weinberg Food Pantry and other food relief agencies that feed 2,500 people a month during the harvest season.
Cultivating Change
The Valley’s backyard farming boom began more than 25 years ago when the nonprofit Denver Urban Gardens (DUG) began working with the community to build and support gardening. The organization currently organizes and manages well over 100 community gardens, including 35 at Valley schools. By 1993, DUG was coordinating 21 local gardens, and by 1997, 32 new gardens and DeLaney Community Farm were established. Within the past decade it has created multiple ongoing youth and community education programs designed to assist community involvement and long-term garden sustainability.
Another significant backyard farming venture is the community farm at Valley-based Denver Green School, run by Sprout City Farms. It is a one-acre organic farm located along East Virginia Ave. Produce from the farm is used for the school salad bar as well as in cooked meals for about seven out of the nine months during the school year. The farm is able to meet nearly all the produce needs for the school kitchen from August to October. Sprout Farms believes the future of urban agriculture requires a shift in thinking, eating and acting.
Even the city has gotten into the backyard-farming act with a plot on the grounds of the Colorado Convention Center. Known as Blue Bear Farm, the 5,000-square-foot farm is located on the sunny south side of the convention building. Beds bloom with crops of fresh fruits, vegetables and herbs that are used by Centerplate chefs at the Convention Center. Basil, beans, peppers and parsnips plus radishes and raspberries are among crops grown. The farm has two beehives providing fresh honey to convention attendees.
